Introduction
“I Still Like Bologna” is a song by American country artist Alan Jackson, released on August 3, 2009, as the fifth single from his album Good Time. Jackson, known for his neotraditional country style, wrote the song himself, reflecting his appreciation for life’s simple pleasures amidst modern technological advancements.
In the lyrics, Jackson contrasts contemporary conveniences like cell phones, plasma TVs, and laptops with the enduring satisfaction of a bologna sandwich on white bread and the tranquility of rural life. He explained that the title encapsulates his awareness of modern technology and healthier eating habits, yet occasionally, he still enjoys a simple bologna sandwich.
Critics offered mixed reviews. Jonathan Keefe of Slant Magazine noted that the song “jettison[s] any serious attempts at reflection by simply reciting long lists of common points of reference,” while Rolling Stone critic Rob Sheffield felt Jackson “goes overboard” due to the song’s length. Conversely, Stephen Thomas Erlewine of AllMusic described it as “slightly gangly, tongue-in-cheek Western swing,” and Bobby Peacock of Roughstock remarked that “every note seems to ring true here.”
The accompanying music video, directed by Scott Scovill, premiered on Country Music Television on August 20, 2009, and was voted number 36 on Great American Country’s Top 50 Videos of 2009.
Upon release, “I Still Like Bologna” debuted at number 56 on the U.S. Billboard Hot Country Songs chart and peaked at number 32 in October 2009, marking Jackson’s first single to miss the Top 20 since “The Blues Man” in 2000.
The song exemplifies Jackson’s signature blend of humor and nostalgia, resonating with listeners who appreciate a balance between embracing technological progress and cherishing simple, timeless joys.